New date for Sunflower Day

Sunflower Fund chief executive Alana James

The Sunflower Fund’s annual
Sunflower Day campaign will be
on Friday November 13 this year. 

The campaign promotes the
sale of a multipurpose accessory
called a Tube of Hope (TOPE). 
Proceeds from the sales enable
the organisation to recruit blood
stem cell donors, offering the
hope of cure for patients diagnosed with life-threatening blood
diseases such as leukaemia, sickle
cell disease and aplastic anaemia,
to name a few. 
Due to the impact of the Covid19 lockdown restrictions, the campaign is being moved from its
signature date on the third Friday
in September, to the new date in
November. 
“The impact of the lockdown
has placed strain on our existing
model of recruiting donors and
has necessitated that we change
operational processes to continue
to do the life-saving work we do,”
said Alana James, CEO of The
Sunflower Fund. 
The Topes come in six colours
and will be sold, from mid-October, for R30 at Pick n Pay stores
nationwide, selected independent pharmacies and online
at Zando.
To pre-order your Tope, sponsor prizes for a schools’ competition or partner with The
Sunflower Fund as a host for a
Sunflower Day celebration event
contact Traci Sassenberg at 021
701 0661 or traci@sunflowerfund.
org.